Creating key messaging and branding are essential to a structured campaign, KISS ensures a complete briefing workshop is conducted to obtain data (history, values, demographics, service being offered, point of difference to competitors) to develop an accurate foundation for creating the key messaging required to successfully promote the product or service keeping in mind the overall brand. 

Taking clients through a step-by-step process of the strategy, we partner with our clients to take them through the sucsessful creative journey.